Marketing

digital marketing for remodelers

Photo: sitthiphong | stock.adobe.com

Understand your company's digital marketing opportunities. 

Craig Durosko, GMR, CR, CGP

Here are five more lessons I’ve learned from my 26 years in the remodeling business.

Winning at Home Shows

Critical strategies for making your next event a success.

Dealer Tips for Creating Outstanding Showrooms

While many showrooms are geared toward industry professionals, some also focus on homeowners to increase their business.

Cirtical tips to ensure your design center or showroom generates revenue for your remodeling business.

Research: Upgrading Digital Integration

The iPad holds the top ranking in the tablet market as it has for the past four years of our survey, but once again that margin is shrinking.

Remodelers continue to invest in tablets and smartphones to manage their business.

GeoJuice App Allows Local Businesses to Amplify Positive Reviews

An easy, free app for remodelers and replacement contractors that enables the contractor to forward a brief survey to the homeowner, and prompts them to write a project review.

Ten cents of each can sold goes to charity helping military transition into the civilian workforce.

GAF Announces  Round Two of 2014 “Enter for an Experience” Contractor Sweepstakes

From May 15, 2014, through June 15, 2014, roofing contractors can enter the “Get Real” contest to win a day on the set of a record-breaking, popular reality television show, including airfare, 2 nights at a hotel, and $1,000 in spending money.

Epic Development featured this North Atlanta project as part of their Houzz portfolio. Over 100 Houzz users saved this image to their Ideabook. Users also generated dozens of comments and questions related to the project. Three additional images of the project take Houzz users inside the home.

Epic Development featured this North Atlanta project as part of their Houzz portfolio. Over 100 Houzz users saved this image to their Ideabook. Users also generated dozens of comments and questions related to the project. Three additional images of the project take Houzz users inside the home.

Top remodelers use home-remodeling-and-design web platform Houzz to generate leads.

Fifty-eight percent of remodelers use social media sites such as Facebook, LinkedIn, Twitter, Pinterest, and Houzz to market clients.

Fifty-eight percent of remodelers use social media sites such as Facebook, LinkedIn, Twitter, Pinterest, and Houzz to market clients.

Combining traditional marketing with websites and social media prove to be a winning combination to increase leads.

The truck, which includes a 14-foot box fully equipped with thermostatically controlled ovens and refrigerators, will allow them to better serve more individuals, in more locations, after disaster strikes.

Critical strategies for making your next event a success.

www.houzz.com/sitedesigner

Free tool enables home professionals to create and manage a mobile-optimized website.

Too many remodeling contractors rely on the seasonality of their markets and on traditional sources of lead generation. The right time is every day.

5 ways to establish the right marketing program for your business.

Remodelers clearly are embracing this technology more and more as a tool to connect the office and the jobsite.

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