Chelsea Caspersen
Vice President, A. Caspersen Company
Akron, Ohio
Every window replacement job ...
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Blogs
It’s easier to prevent something from happening than it is to repair the damage after the fact
We’ve achieved a tipping point around the adoption of these products
When most people call, it’s to talk with a person. Why, then, do automated phone menus offer every option under the sun except that one?
Seeing what we push against is as useful as seeing what we are pushing toward
When times get tough, it helps to remember what’s good about the industry
The larger the management team, the more latency there is in the network. Success depends on the people, the systems they use, and how often they use them.
Supersize your success by creating a process for SGLs with your sales team
What exactly is a Thought Leader anyway? I came up with five descriptions.
Time starved? Use these simple tricks to add precious hours to your week.
At the rate technology is changing, early adopters will succeed at the expense of remodelers who take a wait-and-see approach.
Half of his team quit over a single two-week period. The loss was devastating.
Understanding these changes in the market will help you position your business
I was focused on my job, relying on remodeling pros to be focused on theirs. Maybe I got too much of a good thing.
Every time I go to a trade show I hope it’s different. It is, but it’s also the same.
Even in cases where a product has been around, the marketing has changed.