Sales

Video posters should start paying exra close attention to these three ranking factors

the importance of contract signatures before work

In order to protect yourself, request that both spouses be available to sign the contract. Another option is electronic signatures, which are now generally recognized as originals. Source: goodluz / stock.adobe.com

Should you start work on a project if you are missing one of the homeowners’ signatures on the contract? No. Here’s why.

An affordable, targeted marketing campaign in minutes

a good remodeler tells clients what they need to hear

A good remodeler gives the client what they need rather than what they want. This takes knowledge, skill, and leadership.  

How to give remodeling clients what they need, instead of what they want

A 5% discount couldn’t hurt that much, could it?

In 2018, ResiCap brought in $483 million with a myriad of services including renovating hundreds of homes across dozens of states.

Every client’s experience with a newly renovated space asks a question about how well reality measures up to imagination

In eight weeks, one company generated 3,000 leads using this new Facebook Messenger feature

How becoming transparent has freed our company and increased close rates 

dreammaker franchise owner survived recession and gives advice

In 2007, DreamMaker Ogden won Franchise of the Year for their concerted effort to help veterans and seniors with special needs remodel their kitchens and baths. Nate Coombs (middle) was in a sales role at the time, where he worked under his father and learned firsthand how a tanking economy can disrupt the remodeling industry.

Four DreamMaker remodelers share what they learned from surviving the recession

extreme lead generation 2019 is for remodelers

A quick look at three of the speakers who presented at this year’s Extreme Lead Generation conference, and the  actionable tips they shared 

remodelers have to deal with too many product choices, which can make the sales cycle longer

Too many product choices is one of many factors that can lengthen the sales cycle. Others include indecisiveness in selecting a remodeler and fears about the economy.

5 tips for decreasing the time needed to turn a lead into a signed contract

3 tips for leveraging social media platforms to their highest potential to market and grow your remodeling company

Focus on building up your labor pool in between projects to ensure you have an adequately sized, well-trained team when the time comes.

No matter the size, every roofing project has its own unique intricacies. Here’s how to handle them with ease. 

metabo hpt's rebranding can help remodelers who want to do that same

If done correctly and with a careful plan, renaming your company can give it new life 

international builders' show panel with jackson design and remodeling, CMM construction, and Houzz

Mark McClanahan spoke on this topic during a panel at the International Builders’ Show in February. The other speakers were (L to R) Todd Jackson, of Jackson Design and Remodeling; Christopher Amato, of CMM Construction; and Liza Hausman, of Houzz. 

Use these tips to get maximum value from your project management system 

What does a 25% chance of recession mean for a remodeling business? If there were the same odds of bad weather, a car accident, or cancer, what would you do differently?  

Arbitration may historically be the favorite method of construction pros, but it comes with some troubling issues

If your estimates are accurate, but you’re still losing money, it could be a miscalculated markup. Here’s how to correct your mistake.

When most people call, it’s to talk with a person. Why, then, do automated phone menus offer every option under the sun except that one?

outdoor living spaces are becoming increasingly popular in remodeling

Remodeler Larry Rych, president of Imperial Kitchens and Baths, has embraced the outdoor living trend, remodeling the backyard of his own Chicago home. In this image, to avoid visual clutter, Rych selected L-shaped cedar benches to pull double duty as comfortable seating and hidden storage space.

Four big takeaways every remodeler needs to know

...and really all contractors

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