Who’s going to pay for medical treatment and lost wages if someone working on a roof falls and is injured?
If you insist that husband and wife have to be there, some homeowners will start to disconnect
Reborn Cabinets uses a clear, well-defined sales system, and its call center reaps the rewards
Regular and sometimes steep increases in the cost of materials are a fact of life in residential construction. Too bad homeowners don’t know it.
If you’re not thinking about technology for your business now, you may soon be playing catch-up with customers
How do you sell a homeowner something they’re not even sure they really want? Dress it up.
The best way to turn web visitors into leads is to not try too hard
The writing on the wall says that word-of-mouth referrals are losing their relevance
Ask yourself: Which customer demographics are growing for your company? And is your marketing keeping pace?
At home shows, you have heavy competition. Here's a plan to maximize the leads you generate.
Texting lets you keep clients fully in the loop without making them loopy
What's causing a drop in sales? Here are the most likely causes
How to win over this demographic and become the aging-in-place expert in your market
Betting on the success of an app for contractors that lets homeowners qualify for loans
You can’t control how the prospect heard about your company, but you can control that first phone interaction
One bold prediction says that in the next five years, half of exterior replacement sales will be completed remotely
Buying a car used to involve haggling with a salesperson on the dealership lot. Now most car dealers have an online sales department. Is home improvement next?
The goal of this software: collect all of the separate functions essential to home improvement sales in one application
You might not think your sales methodology is “hard sell,” but consumers may see it that way