Why it's so hard for remodelers to talk about money, and tips for getting over it
One bold prediction says that in the next five years, half of exterior replacement sales will be completed remotely
The whys and hows of using storytelling to emotionally connect with homeowners
A look at the home features and styles that matter most to homebuyers
What homeowners want to know today is why your product is worth their money. The rest is baloney.
Read how including custom-made deck rails by AGS Stainless added beauty to this family's vacation home.
People are your company's greatest asset—an asset that requires close attention and a strategic focus
Like the weather, everyone complains about the labor shortage, but no one does anything about it—until now
With more and more manufacturers promising windows that last a lifetime, window replacement contractors are often choosing to follow suit
Immigrant installers can be a dream come true when you rise to the communication challenge
Advertisements have become a sort of background noise, so how do we get consumers to engage with our message?
Why a culture of trust and information sharing trumps one of competition driven by me-first motives
Is your business primed and ready for success in the coming year? If not, here's how to gear up
Why we use a specific process for working with GCs on new construction
Lead generation is the lifeline of our business. But it’s not what it used to be.
A contentious election year produces an unexpected result. Here’s what some contractors would like to see happen next.
The way you make your clients feel can't be copied—and that's the hook
Instead of worrying about external changes, focus on making internal changes that you can control