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Marketing: Is Direct-Mail Marketing a No-Go?
In this digital age, what do Americans generally feel about receiving marketing material by mail?
According to a recent Gallup poll, catalogs are…
Coaching the Millennials on Your Sales Team
More than any generation before them, Millennials appreciate mentors more than “bosses”
Energy Vanguard Interviews Building Science Pioneer Terry Brennan
Building science blogger Allison Bailes interviews Terry Brennan, who Bailes says “may not be as famous as Joe Lstiburek, but he’s every bit the…
The Kitchen of the Future, in the 1950s
Realtor.com finds a clip from the 1950s that shows us what people back then thought would be the “Kitchen of the Future.”
Many of the kitchen…
What “Fair Pricing” Means in the Remodeling Industry
Remodeling business coach Shawn McCadden says that when he asks contractors what they mean when they say they “offer fair pricing,” many struggle to…
Harvard Joint Center: Home Renovation Rate Should Stabilize by Year’s End
For the first part of 2015, remodelers will feel effects of last year’s sluggish existing home sales
Personnel: Employee Handbooks Are Your First Line of Defense Against Harassment Claims
Employers are realizing the importance that handbooks play in defending against claims of harassment, construction attorney Craig Martin writes on…
Building Science: What’s Inside a Passive House Wall?
Portland-based builder and remodeler Hammer & Hand built a smaller-scale model of the passive house walls they create for real-life projects.
A…
Management: 3 Business Partners Every Business Needs
Working in an environment of collaboration and support helps your business thrive. According to Marketing Consultant John Jantsch, the best way to…
Sales: To Be a Better Salesperson, Don’t Follow a Straight Line
Conversations in daily life aren’t linear – people often digress, meander, and create a loop. According to Professional Development Consultant Hamish…