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Marketing: How to Write a Killer Press Release
Some editorial tips for do-it-yourself remodeler marketers.
Sales: You Can Learn How to Sell Better
Big corporations have pockets deep enough to provide their salespeople with sales coaches. How can small remodeling companies improve their sales force?
Off the Jobsite: March Madness Betting Could Surpass Superbowl
Americans will bet an estimated $9 billion over this year’s March Madness tournament, more than double what they bet on the Super Bowl, NPR reports…
Technology: The New Smart-Lock in Town
The smart-home gadget manufacturer Nest is known for its design-centric products that target not just geeks and Internet of Things enthusiasts, but…
Design: Ancient Construction Method Makes Comeback in Luxury Homes
When soil, gravel, and other natural materials are compressed into solid walls, you have rammed-earth, a method that has existed for several…
Sales: How To Protect Your Plans and Specs From Going to Another Contractor
Make these considerations when pitching your plans to potential clients.
Building Science: Building a Foam-Free Passive House
A Colorado-based designer and builder wanted to build his home with passive house standards, but was concerned about using foamed plastic insulation…
Sales: Don’t Devalue Yourself, Charge for Designs and Bids
Many remodelers will include the time and energy they use for designing a project as part of their marketing efforts. Reality is, designing is a…
Energy: Energy Efficiency Tax Credits for Homeowners
Tax season is approaching, and Green Building Elements offers a simple overview of the Energy Efficiency Tax Credit, which you can pass on to clients…