Home Improvement News For
Home Improvement Professionals
The question of other contractors, and particularly competitors, may come up during a sales call. Don’t let the subject be a button-pusher.
It’s the most common—and for some sales reps, the most difficult—objection to closing business in home improvement, or any industry. Here’s how to respond.
Solar can be a lucrative business for those adept at navigating the politics involved
When it comes to One Spouse appointments, does your company have a policy, a strategy, or a philosophy?
Sales trainer Chip Doyle weighs in on how remodeling projects are sold today and defines the key parts of the process
Recession, demographic shifts, and unlimited data have done a makeover on your customer. You need a new playbook to stay in the game
Remodelers need to get to know the attitudes and ideas of a new generation of homeowners
Many remodeling companies connect with homeowners via social platforms, but that presence needs to be consistent to have any real impact