PR October 2001

Award-winning remodeling companies differentiate themselves from the competition with creative approaches to marketing

You know what you mean when you speak. Make sure other people know, too.

The basement division of Alure Home Improvement, East Meadow, N.Y., is a franchise of Owens Corning Basement Finishing Systems, and manager Mike Kuplicki is always looking for tools to help him run the division effectively and provide the best possible...

As a remodeler, you undoubtedly have favorite tools that you use frequently in your business, as well as knowledge about others that you have less occasion to haul out.

It’s inevitable: The time will come when a product specified in the plans is not available or is out of stock, and you need to substitute a lesser-known product

The family of international building codes released by the International Code Council last year has turned out to be pretty popular.

Between new codes and new employees, your crews likely will have code questions.

It’s a tricky intersection to navigate, the crossing of human needs and business demands. In remodeling, as in other service-driven industries, we have to do it all the time.

Human resource programs offer a competitive edge in a tight labor market.

Turn complaints into an opportunity to improve the client’s perception of your company. In the book 301 Great Management Ideas, John Wirth, president of Woodworker’s Supply (Albuquerque, N.M.), shares his successful strategy.