flexiblefullpage
interstitial1
Currently Reading

Pro's Pick: Jasper AI

Advertisement
billboard
Products

Pro's Pick: Jasper AI

This pro’s pick writes SEO-optimized content for you


November 23, 2022
jasper ai
This article first appeared in the November/December 2022 issue of Pro Remodeler.

bobby vickers doorvanaBobby Vickers

Partner, Doorvana

Fort Worth, Texas

Jasper AI

 

The biggest thing we’re trying to do right now to attract homeowners at Doorvana is to generate awareness through content marketing. That means creating content and publishing it to our website and social media networks as quickly as possible. I’m a big believer that volume and velocity win over nitpicking and waiting for perfection to get content out there.

The tool that I really love right now is Jasper AI. Jasper helps us quickly create optimized, easy-to-read content. It has lowered our production costs while increasing quality and volume, saving us thousands of dollars. We can now publish three to four times the content for the same price.

To start, tell Jasper what you want to write about and it produces an intro paragraph, outline, and a conclusion. It’s really good for short-tail keywords. For example, pick a topic like “popular window types” and Jasper will help you create paragraphs about vinyl windows, wood windows, and even branded search terms. Like any tool, it requires some oversight, but it does a lot of the leg work.

We take the blog articles from Jasper and copy them over to a Google Doc. From there, we publish them on our website and use Zapier to share the content across our social networks including Facebook, Twitter, LinkedIn, and Pinterest. Distribution is often overlooked because so much focus is on creating content. A proper distribution strategy is key to getting more out of your content.

Our goal is to publish evergreen content to generate qualified leads for years to come. Every replacement contractor needs to answer sales questions online in written and video form. Jasper AI is a shortcut to lowering the barrier to getting started.


Add new comment

Plain text

  • No HTML tags allowed.
  • Web page addresses and email addresses turn into links automatically.
  • Lines and paragraphs break automatically.
leaderboard2

Related Stories

Pro's Picks: An Affordable, Reactive Project Management Tool

This pro recommends an automated scheduling system that works for teams of all sizes 

An AI-Powered Collaboration Platform for Construction

Digs promises to eliminate client and team frustrations through enhanced communication

Pro's Picks: A Real-Time Project Communication and Management Tool

This remodeler says this product allows for easy, quick, real-time communication with team members in the field and in the office

This New Tech Turns Any Countertop into a Wireless Charger

FreePower for Countertop has swept awards for its innovation—and the company claims installing it is "as straightforward as cutting a sink"

Pro's Picks: A Quick Install Composite Stone

This pro completed a high volume facelift project months ahead of schedule

Pella's New Debut Promises Faster, One-Person Window Installs

The window manufacturer promises 3.15x faster installation with its Steady Set system

Marvin Releases Switchable Privacy Glass Window

The privacy glass windows can be purchased from Marvin's Direct Glaze windows

Innovative Products: Window Shades That Create Natural Light

Wait, shouldn't window shades keep light out?

New Insulation Innovation Reshapes Our Thinking of Refrigeration

Whirlpool Corporation's latest innovation allows refrigerators to do more and be more

4 AI Tools for the Content Creating Contractor

Let artificial intelligence do the work

Advertisement
boombox2
Advertisement
halfpage2
Advertisement
native1

More in Category




Advertisement
native2
Advertisement
halfpage1
Advertisement
leaderboard1