flexiblefullpage - default
interstitial1 - interstitial
Currently Reading

2023 Game Plans: Year of Concerns and Opportunities

billboard -

2023 Game Plans: Year of Concerns and Opportunities

Remodeling industry Thought Leaders share their perspectives on growth, challenges, and plans for the new year

By Larry Weinberg January 6, 2023
home prices
Photo: Watchara | stock.adobe.com
This article first appeared in the January/February 2023 issue of Pro Remodeler.
larry weinberg
Larry Weinberg
McLean, Va.


I have three concerns for 2023.

First is that we might have a sales slowdown. We’ve been using our busy times to build our backlog as much as we can. When sales are slow, you end up trying to sell from a stance of desperation, and that makes it more difficult.

The second concern is there are going to be some local home builders jumping into our market because although growth might be slowing in remodeling, in the new home industry, it’s a real downturn. We see that every time with local home builders.

If you asked them three years ago, they’d say, “I hate remodeling, don’t want to do it.” And then next year, they’re going be remodelers. And they’ll undercut us because they don’t know what they’re doing.

The second concern is there are going to be some local home builders jumping into our market

The third concern is these supply chain “surprises.” I think there’s still going to be more of them. And it’s not the supply chain issues when we know the cabinets are going to be 15 weeks, instead of eight, and we plan on it. It’s those surprises when we’ve started the job after being told that the elevator cab is six weeks, and then, three weeks into it, we find out it’s actually six months.

RELATED: 2023 Game Plans: Larger Remodelers Benefit Most as Lead Times Shorten



As with the three concerns, I see three opportunities for 2023. With inflation, we can get hurt when we have long-term big contracts and prices go up. But in a slowdown, pricing goes down or stays the same. That’s an opportunity to produce a little more profitably, which is good.

Next is the subcontractor and supplier environment. When new homes are going crazy, our business is a drop in the bucket, but when new homes are in a downturn, then the suppliers and subcontractors love us again. That’s something we should take advantage of.

Third is the labor market. We’ve been looking for a director of HR for a while, and a vice president of production. We’ve had situations where good people are poached from us, and we’re continually going back to them with more and more money. It’s been an employee market for long enough now that being an employer market is a good thing.



Read all 2023 Thought Leader predictions and game plans here

Add new comment

Plain text

  • No HTML tags allowed.
  • Web page addresses and email addresses turn into links automatically.
  • Lines and paragraphs break automatically.
leaderboard2 - default

Related Stories

Forty Under 40 Remodeling Trendsetters

The new ideas embraced by our Forty Under 40 winners are examples of forward-thinking leadership in remodeling


How to Create a World-Class Remodeling Team

Great remodeling companies position themselves for the future with the right players

How to Increase Your Odds of Closing Remodeling Sales

Use these tips to hone your sales process and grow close ratio

Everyone Should Have a Number: KPIs for Your Design Build Team

Measuring key performance indicators guides your team to success while creating accountability and ownership

Becoming Profitable in Your Remodeling Niche

The 2023 NAHB Remodelers Chair shares insights and advice for contractors in our 2024 Thought Leader predictions series


Combat Remodeling Market Pullback with Increased Marketing

Mosby Building Arts' president shares his expert predictions and approaches to remodeling in 2024 for Pro Remodeler's Thought Leader predictions series

4 AI Tools for the Content Creating Contractor

Let artificial intelligence do the work

A Mindset of Serving Others

A research study shows surprising results about what makes us take ownership of our work.

4 Surprising Home Improvement Trends for 2024

Leaf Home CEO Jon Bostock offers insight on topics and trends that will impact the home improvement industry this year

Preparing for an Uncertain 2024

Here's how remodelers can prepare for unpredictable market

boombox2 -
halfpage2 -
native1 -

More in Category

native2 -
halfpage1 -
leaderboard1 -