Forty Under 40: Brandon Erdmann, HomeSealed Exteriors

A background in production, rather than sales, informs the creation of clear, detailed options for customers

April 05, 2017

President

HomeSealed Exteriors, Milwaukee, Wisc.

2016 revenue: $3.6 million

14 employees 

Best Practice: HomeSealed’s revenue has grown nearly fourfold during the past two years, and to date the company doesn’t have a single negative review on any online platform. While this is partly the result of strong customer service, Erdmann also credits his background as an installer. That expertise allowed him to come up with a detailed structure for the way products are installed and priced, especially windows. This has enabled reps, field staff, and homeowners to all have the same understanding of the job quickly and easily. HomeSealed’s reps are trained to clearly describe the company’s three main window options, and Erdmann says that this clarity and relative simplicity have greatly helped to grow the bottom line. 

Read more about the 2017 Professional Remodeler 40 Under 40 awardees.

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