Sales
Sales
3 Ways to Start and Operate a Successful Handyman Division
So, you want to start a small projects division? Three successful remodelers lay out their winning approaches and hard-learned lessons
Business
6 Results-Proven Marketing and Sales Tips for Contractors
The Pinnacle Experience’s keynote speaker, author of "They Ask, You Answer" offers results-driven tips contractors can start today for improved leads
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Thought Leadership
How to Increase Your Odds of Closing Remodeling Sales
Use these tips to hone your sales process and grow close ratio
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Oh, Those Fuller Brush Days
Hey Mr. Sales Rep, what do you have in the trunk of your car? Let’s hope it’s nothing more than a spare tire.
How to Explain Other Contractors to Your Clients
The question of other contractors, and particularly competitors, may come up during a sales call. Don’t let the subject be a button-pusher.
How to Overcome the ‘That’s Too Much’ Sales Objection
It’s the most common—and for some sales reps, the most difficult—objection to closing business in home improvement, or any industry. Here’s how to respond.
In Remodeling Sales, Desire Trumps Price
Desire—a strong want fueled by emotions—controls what we buy, from whom, and how much we’ll spend. Boost your sales by tapping homeowner desire
How Much? Price Conditioning in Remodeling
When today’s customer finally contacts your company, it’s not a sale, it’s a buying facilitation.
Show Time for Remodelers
Every person at a home show is a potential customer. Will you get the lead or will your competitor?
Sales: One-Leg ‘Policy’ Risks Offense
When it comes to One Spouse appointments, does your company have a policy, a strategy, or a philosophy?
Game On: Let the Selling Begin
Sales trainer Chip Doyle weighs in on how remodeling projects are sold today and defines the key parts of the process