Marketing

Two thirds of consumers today find a company untrustworthy unless its website has some form of pricing transparency.

And 5 tips for embracing it in your own remodeling business

remodelers can tap realtors for leads

How joining an association became a central part our lead gen strategy (especially for our handyman services)

women tend to spend more long-term than men for remodeling projects

Forty-three percent of women consider themselves the “sole decision-maker.”

And two other interesting remodeling facts from HomeAdvisor’s latest report

Video posters should start paying extra close attention to these three ranking factors

An affordable, targeted marketing campaign in minutes

There are little touches that can create opportunity for many remodelers 

A 5% discount couldn’t hurt that much, could it?

In 2018, ResiCap brought in $483 million with a myriad of services including renovating hundreds of homes across dozens of states.

The rise of instructional content on YouTube and Instagram and what the people producing it (and watching it) think you should know. 

Every client’s experience with a newly renovated space asks a question about how well reality measures up to imagination

In eight weeks, one company generated 3,000 leads using this new Facebook Messenger feature

dreammaker franchise owner survived recession and gives advice

In 2007, DreamMaker Ogden won Franchise of the Year for their concerted effort to help veterans and seniors with special needs remodel their kitchens and baths. Nate Coombs (middle) was in a sales role at the time, where he worked under his father and learned firsthand how a tanking economy can disrupt the remodeling industry.

Four DreamMaker remodelers share what they learned from surviving the recession

extreme lead generation 2019 is for remodelers

A quick look at three of the speakers who presented at this year’s Extreme Lead Generation conference, and the  actionable tips they shared 

3 tips for leveraging social media platforms to their highest potential to market and grow your remodeling company

metabo hpt's rebranding can help remodelers who want to do that same

If done correctly and with a careful plan, renaming your company can give it new life 

Start tracking the metric your business can’t live without in 2019 and beyond 

When most people call, it’s to talk with a person. Why, then, do automated phone menus offer every option under the sun except that one?

outdoor living spaces are becoming increasingly popular in remodeling

Remodeler Larry Rych, president of Imperial Kitchens and Baths, has embraced the outdoor living trend, remodeling the backyard of his own Chicago home. In this image, to avoid visual clutter, Rych selected L-shaped cedar benches to pull double duty as comfortable seating and hidden storage space.

Four big takeaways every remodeler needs to know

facebook messages remodelers didnt mean to send can be deleted

It's a nightmare scenario. But when it happens, you'll be ready.

GE brought 30 “Grandma Interns” with it to this year’s Consumer Electronics Show.

GE looks to flip the script on grandmas and technology

Networking with past clients is a powerful source of self-generated leads. Make this and other activities part of a monthly progress meeting with your team.

Supersize your success by creating a process for SGLs with your sales team

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