Marketing
Marketing
· This Contractor Gained 100,000+ Followers in One Year—Here's How
Stephanie Dailey followed one social media philosophy to hit influencer status on Instagram
Business
6 Results-Proven Marketing and Sales Tips for Contractors
The Pinnacle Experience’s keynote speaker, author of "They Ask, You Answer" offers results-driven tips contractors can start today for improved leads
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
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It's time to evaluate your remodeling firm's game plan
Remodelers invest in marketing and relationships to boost sales
Stay the course with your marketing plan
Before the end of the year, write a disciplined and actioinable marketing plan for your remodeling firm
Remodeler builds business with podcasts
Home improvement radio shows are an effective way for remodelers to market to new customers; using your Web site to partner with a TV station; offering "green" workshops
Balance: The Key to the Sales and Marketing Budgeting Process
Sales and marketing don't always go hand in hand. How does a remodeler balance the two when it comes to budget?
Trade Secrets
Information for building a better remodeling Web site with SEO; marketing with financing; and going green by reducing, reusing and recycling.
Marketing Dollars that Work for the Community
Grassroots marketing is a way organizations can get exposure for their remodeling company by being active in their community by giving of their time, treasure and resources. This involves the conscious effort of an organization and can lead to stronger relationships within the company and the community.
The Value of E-Marketing
Editor's Note: In keeping with the electronic topic of this article, all interviews were conducted via e-mail and all images collected electronically. More remodelers than ever are increasing their online presence and using technology to improve their brand awareness, keep in contact with past clients and reach out to new prospects early on in the buying process.
Marketing Identity Crisis: Be Consistent
Remodelers need to be consistent in their branding and marketing to gain trust from their clients.