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Business

A compilation of business news, trends, and surveys on customer satisfaction, financials, human resources, marketing, and sales.



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10 Remodeling Sales Techniques for 2024

Mark Richardson explains the benefits of visual selling, strategic questioning, intentional messaging, and more on this episode of Remodeling Mastery




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Revenue Through Realtors

A reminder that Realtors and real estate agents are a route to business 

Americans Kept Fixing Up Their Homes Through the Pandemic

A new report from Harvard Joint Center for Housing Studies believes that lifestyle changes could signal a longer-term boon in remodeling spending.

West Shore Home Implements $15 Minimum Wage

Home improvement juggernaut West Shore Home's new company-wide base wage doubles the legal minimum in nearly every state it operates

Industry Reacts to Buildertrend Buying CoConstruct

Remodelers remain optimistic that the merger will lead to the combination of the best aspects of both companies, but are still cautious of the impact on clients. 

New Year, New PPP

Experts explain details of the second draw for the Paycheck Protection Program and answer lingering questions about taxability

Design-Motivated Kitchen Upgrades: Who's Buying?

JBREC's latest Kitchen Trends Report gives an inside look into who's most willing to replace kitchen elements for design purposes

SGC Horizon Named NAHB's Official Media Partner

SGC Horizon and its brands, including Pro Remodeler, have been selected as the official media partner of the National Association of Home Builders 

NARI Certification Courses Starting in February

Three courses are set to start in February, two in March 

Survey: More Than a Quarter of Homeowners Plan to Finance Remodeling Projects

Modernize survey reveals how homeowners are planning to pay for their remodeling projects 

3 Materials That May Forever Change the Home’s Makeup

With price spikes and shortages of traditional building materials, it may be time to start considering non-traditional ones

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