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Sales



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How to Get More Leads with a Stronger Remodeling Brand

Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
 




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Taking the All-Bundled-Up Approach to Job Proposals

By giving homeowners all the information you can in your proposal, you'll set your company apart from the competition

The Value of Scheduled Warranty Visits

Most remodelers have little interest in following up on maintenance items once a project is completed. They're making a mistake

Home Improvement Sales—Still a Man’s World?

Is the fact that homeowners tend to trust female salespeople more than male reps opening the door for more women in roofing, siding, and window sales?

What's the Real Cost of Landing the Job?

Regular contributor Les Cunningham takes a closer look at the cost of turning a lead into a sale

Window-Shopping: Efficiency Is the Incentive

As window products get better and better, standards go up. Count on some homeowners to know about it

Home Improvement Showrooms Still a Powerful Sales Tool

For all its bricks-and-mortar connotations, home improvement retailers find the showroom concept far from obsolete

The End of a Project Is Just the Beginning

There's always more work to be done on a house. Connect with your current clients to make them your clients in the future, too

The New School for Sales

A memorized pitch book and seven canned closes, performed back-to-back, won’t cut it with many of today’s homeowners

Home Improvement Companies Divided on Response to Millennials

Millennial homeowners are relatively few and far between for the moment. But they want to be sold on their terms

Exterior Replacement: Can Installers Actually Sell?

Companies that have rolled the dice on installers seeking sales positions find it can pay-off big time, if managers know what to do

 

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