Marketing: Design a Customer Experience for Life-Long Customers

March 26, 2015

According to Duct Tape Marketing Consultant Debra Mendes, a customer's experience isn’t just based on the end product; it’s the entire journey that starts from the moment they discover your business.

To establish a life-long relationship with customers, Mendes says business owners should keep track and define their customer interactions. “[It may seem like a lot of work,” she writes, “but its valuable.”

Mendes summarizes the whole process in four easy steps. Find out more at Duct Tape Marketing.

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