If you manage a sales team for a home improvement company that sells big-ticket items, this episode of Rock Stars of Remodeling was recorded just for you!
Bryan Miller & John Gwaltney, Senior Partners at Georgia-based Outback Deck, Inc., made a commitment to using a finance-first approach when presenting pricing in homes. Since implementing this strategy, 35% of their projects have been financed, and their average job size has increased by 23%.
On this episode of Rock Stars of Remodeling, Miller & Gwaltney joined Pro Remodeler's director of home improvement Drew Barto to detail what it takes to implement a robust financing program into your sales process and how to get buy-in from a sales team that may be hesitant to alter their approach.
Add new comment
Related Stories
How To Know If You Are Ready For A Lead Gen Partner
Lead Generation providers can fill your pipeline fast, but the service isn't a good fit for every company. Use this five-part checklist to determine if a lead gen partner is right for your business.
7 Tips to Generate Leads on Instagram
How home improvement contractors and remodelers can reach larger audiences and gain more business through the popular social media platform
3 Tips for Qualifying Home Improvement Leads Without Losing Sales
How contractors can disengage from the prospects least likely to buy from them
Marketing Minute: How To Convert Bad Google Reviews Into Business
Director of Home Improvement Drew Barto shares tips on how contractors can turn negative Google reviews into additional revenue
3 Tips for Contractors to Turn Bad Google Reviews Into Revenue
Best practices for responding to Google reviews that will create more raving fans and drive more referral business to home improvement companies
3 Ways to Make Your Home Improvement Brand More Memorable
How replacement contractors can rise above their competitors in the race for brand recognition
5 Tips to Overcome a Drop in Demand
What to do and what not to do when home improvement lead flow gets light
Marketing Minute: How to Overcome a Drop in Demand
Director of Home Improvement Drew Barto shares tips on how to survive and thrive in periods of lower demand for your products or services
Master Your Marketing Mix
Effective lead generation requires focus and commitment to marketing mediums