Closed questions are great when you want yes or no answers, but not when you're trying to get to know a homeowner. Long-time sales leader in the remodeling industry Dave Yoho explains how open-ended questions can help sales professionals get at the root of what clients want and need for their home. Watch this short video to learn more.
About the Author
James F. McClister
James McClister is managing editor for Professional Remodeler.
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