Industry Relations Manager
National Kitchen and Bath Association, Hackettstown, N.J.
Trend: I think that there is massive power behind influencer marketing. Forward-thinking companies are really going after it to drive business. We have several members who host exclusive events for designers, train them on the products, wine and dine them and let them network. Those designers come back and then have loyalty to the brand that invested in them personally and spread the message to media, consumers, clients and through their own social media channels.
Add new comment
Related Stories
An Open Book Culture
After transitioning into ownership, this remodeler found success in transparency
Pro Remodeler’s Young Professionals Event Coming to IBS
Registration is open for our young professionals event taking place in Vegas at IBS 2023
Nominations Open: Forty Under 40 Class of 2023
Nominate a young remodeling or home improvement star for the annual Forty Under 40 program
Learning from Remodeling's Young Innovators
What this year's Forty Under 40 class reveals about the industry today and tomorrow
U40 Leadership Summit to Bring Young Professionals Together
For the first time, Pro Remodeler joins Pro Builder for an event aimed at young industry leaders
2022 Forty Under 40
The 11th annual Pro Remodeler Forty Under 40 list highlights the industry's shining future.
Call for Nominations: Pro Remodeler’s 2022 Forty Under 40
Nominate a young industry trailblazer for Pro Remodeler's annual Forty Under 40 program
Sarah Schnell, 26
A Forty Under 40 winner shares how her perspective changed when she sustained an injury.
Sarah Pierce, 25
A Forty Under 40 winner shares how she turned a livid homeowner into a happy customer.
