Sal Alfano is executive editor for Professional Remodeler. firstname.lastname@example.org, 202.365.9070
Content from this Author
Beautify floors and walls with these tile offerings that include fabric effects, wood looks, and faux natural stone
At Mosby Building Arts, in St. Louis, managers use a company award—and polar bear totem—to reinforce the good stuff
The respiratory tract is protected by mechanisms that work to keep our airways and lungs relatively clean
Dust isn’t just a nuisance byproduct of remodeling; it’s nasty stuff that’s bad for employees, bad for subs, bad for clients—and bad for business
During a remodel, making dust is inevitable, but spreading it around is preventable
How belief echoes can affect people’s attitudes even when they know something is false
How one remodeling company is making marketing decisions based on lifetime customer value
All remodelers face similar problems. How they solve them makes all the difference.
A drone improves efficiency and accuracy both on site and in the office.
When today’s customer finally contacts your company, it’s not a sale, it’s a buying facilitation.
Revisions to AWPA’s U1 standard may require using lumber rated for ground contact in some above-ground applications
Self-regulation as a solution to regulatory noncompliance
This compact, portable keyboard from iClever may spell the end of thumbing your phone on the jobsite.
The number of leads you need depends on how well prospects are screened, how many sales you close, the average size of those sales, and your revenue target
Who knows how the next year will play out, but these four issues are likely to affect most remodelers in 2016
Have you ever considered offering a lifetime warranty? It’s not as crazy as it sounds. In fact, if you do it right, it’s a revenue generator
To solve the labor problem, we need a concerted effort by contractors, educators, policy makers, and manufacturers
Practice makes perfect, but it has to be the right kind of practice, says home improvement sales trainer Rodney Webb
Big-budget projects photograph well, but I’m more interested in the work that goes on behind the scenes
Effective communication depends not just on the means we use to communicate but on the people involved and the circumstances that bring them together