Solid growth happens after you take a hard look at your company’s strengths and weaknesses

Paying the price for cheap subs can add up to more than you anticipate

The new marketing isn’t simple, and it constantly changes. Can you opt out of it? Not really, if you want to be in business for the long term.

A recent book makes the point that if your business isn’t on the first page of Google's organic search results, it doesn’t exist—for anyone online, at least (which is pretty much everyone)

There’s no question that you can still sell effectively by employing the one-call close. But explaining the simple truth to your prospects will get you just as much, and more besides

Millennials love vinyl—if you’re talking about vinyl records. Vinyl siding? Not so much

By giving homeowners all the information you can in your proposal, you'll set your company apart from the competition

Controls at the front and back end will ensure that you’re paying what you should for building materials

As window products get better and better, standards go up. Count on some homeowners to know about it

A memorized pitch book and seven canned closes, performed back-to-back, won’t cut it with many of today’s homeowners