Philadelphia-based writer Jim Cory is a senior contributing editor to Professional Remodeler who specializes in covering the remodeling and home improvement industry. Reach him at firstname.lastname@example.org.
Content from this Author
You just got a phone call. What you hoped would never happen has happened. Now what do you do?
The question of other contractors, and particularly competitors, may come up during a sales call. Don’t let the subject be a button-pusher.
It’s the most common—and for some sales reps, the most difficult—objection to closing business in home improvement, or any industry. Here’s how to respond.
Solar can be a lucrative business for those adept at navigating the politics involved
When it comes to One Spouse appointments, does your company have a policy, a strategy, or a philosophy?
Recession, demographic shifts, and unlimited data have done a makeover on your customer. You need a new playbook to stay in the game
Sales trainer Chip Doyle weighs in on how remodeling projects are sold today and defines the key parts of the process
Remodelers need to get to know the attitudes and ideas of a new generation of homeowners
Many remodeling companies connect with homeowners via social platforms, but that presence needs to be consistent to have any real impact
Spending time and money to train employees may seem like an ancillary expense—until you have to pay the cost of replacing those employees
Lack of clear rules continues to inhibit robotic aircraft use among home improvement companies
Don’t keep putting off that vacation. Instead, plan for it, then do it. Your business and employees will thank you.
Having cash reserves can offset unpredictable business setbacks or fund future growth
A key employee unexpectedly leaving can be a stress bomb if you don’t see it coming and you don’t have a plan to deal with it
Under most circumstances, it’s difficult for a homeowner to cancel a valid home improvement construction contract once materials have been ordered and the job’s been scheduled
Studies show that substance abuse is higher in construction than in almost any other industry. That's one more reason why every company should have a policy.
Holidays present some unique opportunities for marketing, managing, selling, or just giving back
Even with a succession plan in place, it’s difficult for owners to step away from their business
The phones are ringing again at California’s 6,000 or so roofing companies, as weather systems launched by El Nino are set to drench the Golden State
Many home improvement contractors don’t like dealing with credit cards. But the reality is: those contractors are bucking a major trend in the way people pay