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Senior Contributing Editor

Philadelphia-based writer Jim Cory is a senior contributing editor to Professional Remodeler who specializes in covering the remodeling and home improvement industry. Reach him at coryjim@earthlink.net.

Content from this Author

November 25, 2016

For home improvement contractors today, a lot hinges on review sites 

November 22, 2016

Homeowners are often in the dark about what permits are required for the work they want done and who's responsible for obtaining them. Short answer: you are

November 11, 2016

Does your company’s name align with what you actually do, and represent, in your market?

October 27, 2016

Even contractors who dislike them concede that success is all in the effort

October 26, 2016

You’re using guys you know but they’re not on your payroll. Does that matter to your homeowner customer? 

October 06, 2016

Homeowners sometimes get blindsided when it turns out the GC they hired hasn't paid his subs or materials suppliers. The lien waiver in your contract protects homeowners against this.

October 03, 2016

When is a roof inspection legitimate, and when is it just the precursor to an estimate?

September 23, 2016

Industry-specific CRM software is often the first choice for home improvement companies with ambitious growth plans

September 22, 2016

The term “warranty” may be used quite a bit in a roofing sale, but do homeowners actually understand what’s meant by it?

September 09, 2016

If prospects allow interruptions to disrupt the sales presentation, it may be that they’re not taking you seriously. Time to be proactive.

August 27, 2016

As competition for workers intensifies, home improvement companies direct more efforts to training

August 27, 2016

It’s against the law to hire undocumented workers, and that applies to general contractors whose subcontractors employ illegals

August 10, 2016

Many home improvement business owners reaching a key growth stage will consider if, when, and how, to engage someone else to run their company

July 22, 2016

Home improvement companies share secrets of success for recruiting young sales talent

July 21, 2016

The greater the effort made to prepare new hires for their job, the more likely it is that they will succeed

July 08, 2016

Once burned by a nonpaying client, contractors will find ways to make sure the experience isn't repeated

June 24, 2016

Experts say email marketing has, or will, supplant traditional direct mail—a key component in the marketing program of many home improvement companies

June 10, 2016

While a few home improvement companies look to find a way to bypass the in-home sales appointment, one—Zen Windows—already has

May 26, 2016

Online may be a major lead source for home improvement companies, but keeping up with it requires continuous effort and attention

May 26, 2016

The way a business handles complaints is a litmus test of company culture. How does yours fare? 

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