Using a customer relationship management (CRM) product can help streamline communications and marketing, but it's important to know a few marketing best practices to enhance your business' CRM use.
Tim Musch, founder of CRM software MarketSharp, sat down with Pro Remodeler to share insight into one lesser known but impactful MarketSharp feature, how to improve direct mail marketing, and the top complaint from homeowners about contractors.
"Even though business is great, sometimes that's the time when many companies get a little bit lexadaisical, slothful in the way they do business because it comes so easy," warns Musch.
Watch the full video below
Watch more from HorizonTV here
Add new comment
Related Stories
3 Areas Successful Remodelers Focus On
Industry advisor Mark Richardson shares what separates the losing from the winning in today’s market
Peppermill Finish
The Neal’s Way Means Putting People First
For Neal’s Design Remodel, company culture is more than values on a wall. It’s everything.
Selling Your Company to Your Team
From company valuation to terms of the transfer, here’s a look at how three different remodelers made the deal work
Brian Gottlieb Receives Remodeling Mastery Award
Presented by industry icon, Mark Richardson, the award celebrated Gottlieb’s extraordinary impact on remodeling
What's Beyond the Hammer?
Working with Brian Gottlieb on the book Beyond the Hammer provided a masterclass on how to build an aligned team
Real AI Applications For Remodelers
Tech-forward remodeler Michael Anschel shares how he uses artificial intelligence in his business.
How to Eliminate Boring, Languishing Meetings
Leff Design Build ensures maximum productivity and efficiency through these straightforward methods
5 Counterintuitive Strategies to Improve Your Business
Follow these strategies to inspire employees, instill trust, and beat the competition
Couple Act As Much More Than General Contractors
How LBR Partners uplifts and educates their Spanish-speaking trade partners