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Sales



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10 Remodeling Sales Techniques for 2024

Mark Richardson explains the benefits of visual selling, strategic questioning, intentional messaging, and more on this episode of Remodeling Mastery




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Mass Marketing Miscues

Publishing software can be a dangerous thing.

Setting Expectations

When clients know what’s coming, they handle the process of remodeling much easier

Insurance Alliances

Although preferred contractors have been a standard of the insurance restoration business for years, preferred suppliers may be the wave of the future.

Television Appearances Lend Credibility

These days, it seems as if every cable station has its own polished, highly produced remodeling show that features remodelers and their projects.

Tips for Working with Historical Districts

Houses labeled “historic” present unique challenges. Here’s how one remodeler handles the landmines

Part of the Master Plan

Scott Gregor’s company, Master Plan Construction had worked with Kitchens of Distinctions for almost 10 years, turning to the design showroom for kitchen expertise and partnering on several remodels.

Maximize Your Yellow Pages Ad

If you’re operating on a limited budget, the Yellow Pages may be your company’s primary advertising vehicle.

One-Minute Interview

Paul Sullivan, CGR, president of the Sullivan Co. Inc. in Newton, Mass., has taken advantage of May as National Remodeling Month by showering his clients with information in April.

Get Busy: May is National Home Remodeling Month

Jan Williams, CGR, 2000 Chairman, NAHB Remodelors Council   It’s springtime; what are you doing to promote your business? A tiny ad in the local…

Home Field Advantage

For Deck America, traditional marketing is simply a prospecting game: gather names, addresses and phone numbers and set up visits to the home.

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