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Marketing



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Going Digital to Market Your Business

Is your business equipped to market to the digital generation?


Business

Breaking Through the Brand

Three remodeling companies share their motivations, stories, and experiences of redefining their outward identities for the next stage of growth



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Lessons Learned

Adopting a few simple business habits can make a huge difference 

Choosing the Right Business Software

Consider these questions before purchasing digital solutions for your company

Pro's Picks: Bluebeam Revu

A program designed to streamline workflows for businesses big and small

Deja Vu All Over Again

There is no faster, more effective way to develop empathy with your clients’ experience than to become a remodeling client yourself

The Whole Truth

Tradeoffs are a fact of life for remodeling Clients. To make good decisions, they need information...all of it.

How To Hire A Marketing Director

A full-time marketer skilled in lead generation methods can drive big growth. Finding that person might not be easy.

Dig Deeper

A few easy-to-learn prompts combined with strong listening skills can help increase your close rate and avoid unhappy clients 

What Customers Want

A close reading of positive reviews can tell you a lot about what customers value. What you find may be surprising.

Is It Yes Or No?

He found out that asking for the sale was a lot easier when it followed all the other steps in the selling system.

Something’s Wrong With This Window

Service issues are a touchy but inevitable part of the window replacement business.

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