The Empty Chair: Customer Experience Will Differentiate Your Business
With all signs pointing to a softer market, how can remodelers remain strong and different from the rest? Pro Remodeler's Director of Content Erika Mosse shares real examples.
Marketing Minute: How to Overcome a Drop in Demand
Director of Home Improvement Drew Barto shares tips on how to survive and thrive in periods of lower demand for your products or services
Do You Have a Healthy Marketing Mindset?
Use your marketing calories wisely and form healthy habits today to keep your business in shape
Marketing Minute: Tips for Making Better Videos
Director of Home Improvement Drew Barto offers insight on the importance of video and highlights an app contractors and remodelers should download today
How To Spruce Up Your Online Presence
If you've never googled yourself or your company, give it a try. Do you like what you see? Will potential clients?
How to Get Images to Display Properly on Social Media
Images are critical to success with social media. But the specs for optimal size and format is not the same for every platform.
Yelp and Your Online Reputation
Yelp lawsuit raises the question: Do online reviewers have the right to remain anonymous?
Manage Your Online Reputation Using This Tracking Tool
A bad rating that goes unnoticed online can do extensive damage. Time to take charge
Marketing: Use Social Media to Outrank Your Bad Reviews
Control what potential customers get to know first about your business
Marketing: When You Should Trust Data More Than Your Instincts
When it comes to marketing, your own observation of audience trends isn’t sufficient without being backed up by data. According to Andrew Hanelly,…
Web Conversions: Get Prospects to Flip the Switch
What's more important than increasing the number of potential clients who visit your website? Increasing the number who answer your calls to action
10 Ways to Use One Piece of Content for Marketing
One marketing concept can be iterated into 10 different things
Online Referral Sites Are the New Must
It’s not enough to just have a presence on Houzz and Porch. You have to do it right
Technology Innovations Remodelers Can Look Forward To
These nifty tools and tech advancements may help you in planning, bidding, and more