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Marketing



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How to Get More Leads with a Stronger Remodeling Brand

Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
 




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Successful brand-building marketing

How can you build your remodeling company into a brand in your market? Professional Remodeler's Tom Swartz talked to two companies that have successfully done that in two competitive markets.

13 Ways to Get Referrals that Reward

With a sputtering economy and crashing home prices, it's a good time to take a back-to-basics approach to marketing and work on mining your most lucrative lead source: past clients. Here are 13 ways to get referrals that reward.

Business Results Survey: Sales

Remodeling companies are running small sales operations

Business Results Survey: Repeats and Referrals

Repeats and referrals dominate in the remodeling industry

Pros and Cons Of Green Remodeling

John Murphy of Murphy Bros. in Minneapolis and Bernie Smith of MasterWorks Atlanta discuss the pros and cons of green remodeling

Generating Remodeling Business Through Trade Referrals

Strite Design + Remodel has come up with a new program that encourages its trade contractors to refer more business.

Stretching the Marketing Budget

How a remodeler is using co-op marketing to get more bang for his buck

Know What Selling Means to You

The Sandler Selling System shows the proper way to set and reach your goals.

It's time to evaluate your remodeling firm's game plan

Remodelers invest in marketing and relationships to boost sales

Recognizing Green Efforts in Remodeling

Trade secrets from the remodeling industry

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