Marketing
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
Thought Leadership
Building A Small Projects Division from the Ground Up
Through hard work and careful strategy, Harth Home Services has seen big growth
Profile
Helping Remodelers 'Get Their House In Order'
From remodeler to NARI executive to industry consultant, Diane Welhouse uses her expertise to help business owners
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Make your advertising accountable with ?pay for performance?
The whole premise of pay-for-performance advertising is that you actually know what parts of your advertising are working. Even better, you only pay for it if it delivers.
In the absence of adding resale value, customers need a new reason to trust their decision
Joaquin Erazo is senior vice president of marketing and public relations at Bethesda, Md.-based Case Design/Remodeling, a highly respected full-…
Social media not widely used for business by industry
Remodelers not buying in to trend as quickly as others, study says
Reaching the female homeowner
Bridget Brennan, an expert on female consumer behavior, talks about how to sell to that important demographic
Design/build focused
Jackson Design and Remodeling keeps strong by sticking with what made them successful
Alure keeps growth strategy intact
Five years later, Professional Remodeler's 2005 Remodeler of the Year's diversified approach is paying dividends
Remodeling Companies that are Bucking the Trend
The last few years have been an unprecedented challenge for most remodeling firms. Some companies, though, have found a way to thrive. Professional Remodeler profiles six firms that are making it work.
Corner Office: Father & Son Construction Surviving in the Motor City
This month's Corner Office features Father & Son Construction in Detroit
Use abandoned phone numbers to boost remodeling business
Using abandoned phone numbers can help remodelers pick up business from companies that have closed down
Is the stimulus working for remodelers?
Although reaction to the tax credits is mixed, remodelers all agree that the key to judging success is if the stimulus improves the economy