Marketing
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
Thought Leadership
Building A Small Projects Division from the Ground Up
Through hard work and careful strategy, Harth Home Services has seen big growth
Profile
Helping Remodelers 'Get Their House In Order'
From remodeler to NARI executive to industry consultant, Diane Welhouse uses her expertise to help business owners
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Meet Professional Remodeler's 40 Under 40
Change and disruption breed innovation. And who better to innovate than a new generation of successful industry leaders? The following individuals represent the future of the residential construction industry. Meet our 40 Under 40 superstars.
Model Green Remodel Drives Business
Remodeler uses green demonstration home to show homeowners what's possible
Using confirmation bias in your marketing
People tend to find evidence to support their existing beliefs, and ignore
evidence that goes against them
Remodelers expanding businesses with franchises and dealerships
Buying in to a franchise or dealership can be a good way to grow your business
4 Steps to referrals for exterior/replacement contractors
Rich Harshaw offers four steps for building an effective referral program
Remodelers Research: Marketing and Social Media
Traditional methods still rule, but websites, social media quickly catching on with remodelers, survey says
Corner Office: Galaxie Construction
Investment in marketing and ability adapt helps Galaxie thrive in Chicago market
Benefits and challenges of a remodeling showroom
Adding a showroom to a remodeling business isn’t a cheap undertaking. Is it worth the expenditure? Professional Remodeler’s Tom Swartz talked to remodelers Dennis Gehman and Bob Sturgeon about their experiences with showrooms.
Special Report: More Remodelers Opt for Green
Fourth survey shows growing popularity of green remodeling, but challenges persist