Marketing
Marketing
This Contractor Gained 100,000+ Followers in One Year—Here's How
Stephanie Dailey followed one social media philosophy to hit influencer status on Instagram
Business
6 Results-Proven Marketing and Sales Tips for Contractors
The Pinnacle Experience’s keynote speaker, author of "They Ask, You Answer" offers results-driven tips contractors can start today for improved leads
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
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12 steps to drive your business using social media
How to create an effective social media strategy to increase your sales leads.
Normandy Remodeling adds designer to meet increased demand
The Harvard Joint Center for Housing Studies predicts a 21-percent increase in 2013 for the remodeling industry, and Normandy is on track to meet or exceed those predictions in 2013.
Remodeler's Exchange: Do showrooms work for your remodeling business?
Depending on who you ask, showrooms can be a risky investment for remodelers. When investing in a showroom, is there a viable return on the investment? Professional Remodeler’s Tom Swartz talked with Bob Sturgeon and Shawn Nelson about how they built their successful showrooms.
Technology on center stage in kitchens and baths
While you might not yet consider including advanced lighting control, integrated security, and distributed entertainment with every kitchen and bath remodeling project you bid, the fact is, if you’re not integrating these modern technologies into your designs, you may soon find your customers taking their business elsewhere.
Craig Durosko: A product is only part of the solution
Thousands of new products, tools, and software programs all tout how they can improve your business and improve your client experience. The challenge is making sure you are not trying to fix a problem with a product and missing a key element, such as a process.
Mark Richardson's Think Business: What is your marketing mindset?
The difference between those who are making it happen and those who are struggling with lead generation is primarily their “marketing mindset.” To better understand some of the attributes that make them different, Richardson highlights three aspects of a great marketing mindset.
Hot elevation + Lean = Fast sales
The overriding principle of Lean Design is marketability. The winning combo is to make the home simple and efficient to build while having an…
Excuse me, sir…your PowerPoint sucks
Stop me if you’ve heard this before. Guy gets up to give a presentation. Self-deprecating intro. Well-dressed. Strong voice. He’s confident. He’s…
Helping green grow
Moderate investment turns Neil Kelly’s Home Performance division into cutting-edge energy-efficiency contractor.
Catalog ideas; don’t shoot them
Yesterday I attended a Construction and Safety Expo outside Chicago. General contractors, Sub-contractors and Safety Suppliers were dishing on their…