Marketing
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
Thought Leadership
Building A Small Projects Division from the Ground Up
Through hard work and careful strategy, Harth Home Services has seen big growth
Profile
Helping Remodelers 'Get Their House In Order'
From remodeler to NARI executive to industry consultant, Diane Welhouse uses her expertise to help business owners
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Marketing: Online Consumer Reviews Matter
Another reason to manage your online profile: Nearly 8 in 10 American adults read consumers reviews before buying
The Entire Marketing Machine Simplified
Duct Tape Marketing's John Jantsch boils down marketing into seven phases that he calls "The Marketing Hourglass."
12 Ways to Improve Your Marketing Instantly
Understanding how the brain works is a key element of practicing effective marketing.
How Are Customers Finding You?
“I found you online” is too vague of an answer to understand how to distribute marketing resources for your business.
PowerTips: Making a Positive First Impression
Skills every remodeler should have aren’t limited to the technical; people skills are a must when dealing with new clients.
2014 Total Housing Purchases Slightly Lower as All-Cash Home Purchases Fall
First-time homebuyers stand a better chance in home bidding wars as the amount of all-cash purchases decline and the elimination of post-payment interest rates.
5 Facebook Posts That Drive Engagement for Remodelers
Remodeler’s Advantage says that the best social media marketing is when it makes your brand top-of-mind when someone is ready to do a project.
Sending Effective Marketing Emails
Most brands and companies give consumers the option for weekly – or daily – updates sent to their inbox. But there is a right and wrong way of doing this.
Research: Sustaining Lead Generation
Research shows leads have increased year-over-year as methods remain tried-and-true.