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How Freebies Can Hurt Your Remodeling Business

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How Freebies Can Hurt Your Remodeling Business

Remodeler Michael Anschel explains how leaning on discounts reduces a remodelers value.


By James F. McClister October 28, 2020
Free is for Bottom Feeders
Free is for Bottom Feeders

Otogawa-Anschel Design + Build President Michael Anschel expands on his Pro Remodeler magazine opinion piece "Free is a 4-Letter Word." Here he explains how leaning on discounts reduces a remodelers value, why transparency can be scary to certain businesses, and what he means when he writes, "'Free' is for the bottom feeders."


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