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Sales



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How to Get More Leads with a Stronger Remodeling Brand

Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
 




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Fewer Leads, More Sales

Your professional expertise has value, and it’s time to offer that expertise only to those prospects who recognize that value and are willing to pay for it. 

How Homeowners Choose a Remodeling Company

A survey of homeowners turns up some surprising data about the factors that go into choosing a remodeler

In Breach of Contract

Under most circumstances, it’s difficult for a homeowner to cancel a valid home improvement construction contract once materials have been ordered and the job’s been scheduled

Time Management for Salespeople

Sandler sales trainer Chip Doyle takes a page from his new book to explain how to avoid five time-wasting behaviors

Software for Visual Presentation

3-D renderings beat flat plans and elevations every time. Here’s a look at the software tools that make it all possible

The Value of Video in Remodeling Marketing

Using video on its website homepage, Texas remodeling company Euro Design Build Remodel has found a new way to engage visitors

 

Old School vs. New School

There’s no question that you can still sell effectively by employing the one-call close. But explaining the simple truth to your prospects will get you just as much, and more besides

The Hows and Whys of Warranties

Don't think of it as a hassle; warranty work has its benefits—not least among them, the potential for generating more work 

Sales: Practice How You Play

Practice makes perfect, but it has to be the right kind of practice, says home improvement sales trainer Rodney Webb

Sales: Consultative Seller or Scientist?

The concept of "consultative selling" is often misunderstood by salespeople. Sandler sales trainer Chip Doyle thinks it's less about giving advice…

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