Sales
Sales
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Thought Leadership
How to Increase Your Odds of Closing Remodeling Sales
Use these tips to hone your sales process and grow close ratio
Thought Leadership
Building A Small Projects Division from the Ground Up
Through hard work and careful strategy, Harth Home Services has seen big growth
Leadership
A Mindset of Serving Others
A research study shows surprising results about what makes us take ownership of our work.
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Taking the All-Bundled-Up Approach to Job Proposals
By giving homeowners all the information you can in your proposal, you'll set your company apart from the competition
The Value of Scheduled Warranty Visits
Most remodelers have little interest in following up on maintenance items once a project is completed. They're making a mistake
Home Improvement Sales—Still a Man’s World?
Is the fact that homeowners tend to trust female salespeople more than male reps opening the door for more women in roofing, siding, and window sales?
What's the Real Cost of Landing the Job?
Regular contributor Les Cunningham takes a closer look at the cost of turning a lead into a sale
Window-Shopping: Efficiency Is the Incentive
As window products get better and better, standards go up. Count on some homeowners to know about it
Home Improvement Showrooms Still a Powerful Sales Tool
For all its bricks-and-mortar connotations, home improvement retailers find the showroom concept far from obsolete
The End of a Project Is Just the Beginning
There's always more work to be done on a house. Connect with your current clients to make them your clients in the future, too
The New School for Sales
A memorized pitch book and seven canned closes, performed back-to-back, won’t cut it with many of today’s homeowners
Home Improvement Companies Divided on Response to Millennials
Millennial homeowners are relatively few and far between for the moment. But they want to be sold on their terms
Exterior Replacement: Can Installers Actually Sell?
Companies that have rolled the dice on installers seeking sales positions find it can pay-off big time, if managers know what to do