Sales — Home Improvement

remodelers weighing in on lead generation from extreme lead generation conference

Four industry leaders share strategies for effective, profitable leads across multiple platforms

cell phones can be a valuable tool for remodelers. They need to learn to text

Texting homeowners is an invaluable tool when used correctly. Here are tips for doing it right. 

inside sales reps can be trained into rockstars

Expert in remodeling sales Angie Buchinger recounts how she found her top inside sales rep

covid-19 is affecting remodelers

BJ Werzyn, whose company operates in several states, explains how he was able to protect his business in the early days of COVID-19 in the US, and how his executives are using Facebook to stay engaged with worried employees

homeshow can be tough for exterior replacement remodelers

Homeshows are exhausting, exciting chances to capture leads, and seal deals—but only if you survive. Follow these tips for making the most of the opportunity. 

thompson creek windows employees with Mary Walter

Mary Walter, a local radio on-air personality (center) visits the Thompson Creek factory.

Radio is a great way to reach an older demographic. Here’s what you need to know. 

Seven remodelers share how they instill trust in doubting homeowners about their services.

metal roofing in remodeling is becoming a huge trend

Homeowners are choosing longevity over price when they replace their roofs with steel, aluminum, or copper tiles and panels

persuasion can be a bad strategy for sales in remodeling

Focusing too much on persuasion can lead you to miss telltale signs that a prospect is not right for your business.

When it comes to remodeling, which tactic is more effective? 

remodelers can tap realtors for leads

How joining an association became a central part our lead gen strategy (especially for our handyman services)

An affordable, targeted marketing campaign in minutes

decking rebuild

The intracies of deck building often elude homeowners. As the contractor, It's up to you to get them up to speed.

3 tips to provide purpose, create a supportive environment, and find new ways to make work more fun 

Focus on building up your labor pool in between projects to ensure you have an adequately sized, well-trained team when the time comes.

No matter the size, every roofing project has its own unique intricacies. Here’s how to handle them with ease. 

Remodelers discussing punch lists

7 rules for creating zero punch-list remodeling jobs

home improvement professional installing a window

When it comes to selling windows, something may be better than nothing

He found out that asking for the sale was a lot easier when it followed all the other steps in the selling system.

Fast-paced expansion of top line sales feels great, until the stress sets in.

For a company that sells $5 million or more, someone besides the owner should be managing the salesforce. Here’s what to consider when hiring a sales manager.

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