Sales & Marketing — Home Improvement

pro remodeler on builtby

Pro Remodeler sits down with home improvement messaging platform Hatch to discuss how the global pandemic is affecting remodelers and they're responding

remodelers weighing in on lead generation from extreme lead generation conference

Four industry leaders share strategies for effective, profitable leads across multiple platforms

cell phones can be a valuable tool for remodelers. They need to learn to text

Texting homeowners is an invaluable tool when used correctly. Here are tips for doing it right. 

Remodeler siding

Data from The Farnsworth Group and the Home Improvement Research Institute details the imapcts of the coronavirus pandemic on home improvement contractors

inside sales reps can be trained into rockstars

Expert in remodeling sales Angie Buchinger recounts how she found her top inside sales rep

covid-19 is affecting remodelers

BJ Werzyn, whose company operates in several states, explains how he was able to protect his business in the early days of COVID-19 in the US, and how his executives are using Facebook to stay engaged with worried employees

See how Consultant and Marketing Director Megan McGuire is responding to the novel coronavirus

homeshow can be tough for exterior replacement remodelers

Homeshows are exhausting, exciting chances to capture leads, and seal deals—but only if you survive. Follow these tips for making the most of the opportunity. 

flexscreen manufacturer on shark tank

Expects it to be new standard in the market

thompson creek windows employees with Mary Walter

Mary Walter, a local radio on-air personality (center) visits the Thompson Creek factory.

Radio is a great way to reach an older demographic. Here’s what you need to know. 

Seven remodelers share how they instill trust in doubting homeowners about their services.

metal roofing in remodeling is becoming a huge trend

Homeowners are choosing longevity over price when they replace their roofs with steel, aluminum, or copper tiles and panels

persuasion can be a bad strategy for sales in remodeling

Focusing too much on persuasion can lead you to miss telltale signs that a prospect is not right for your business.

When it comes to remodeling, which tactic is more effective? 

remodelers can tap realtors for leads

How joining an association became a central part our lead gen strategy (especially for our handyman services)

An affordable, targeted marketing campaign in minutes

decking rebuild

The intracies of deck building often elude homeowners. As the contractor, It's up to you to get them up to speed.

3 tips to provide purpose, create a supportive environment, and find new ways to make work more fun 

extreme lead generation 2019 is for remodelers

A quick look at three of the speakers who presented at this year’s Extreme Lead Generation conference, and the  actionable tips they shared 

Focus on building up your labor pool in between projects to ensure you have an adequately sized, well-trained team when the time comes.

No matter the size, every roofing project has its own unique intricacies. Here’s how to handle them with ease. 

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