Remodeling Sales

Call center workers at desks

Photo: Wikimedia Commons / Diana Varisova

Reborn Cabinets uses a clear, well-defined sales system, and its call center reaps the rewards

Rising costs

photo: pixabay.com

Financials

Regular and sometimes steep increases in the cost of materials are a fact of life in residential construction. Too bad homeowners don’t know it.

Remodeling Marketing

If you’re not thinking about technology for your business now, you may soon be playing catch-up with customers

New siding can boost a home's curb appeal

Photo: Pexels

Remodeling Sales

How do you sell a homeowner something they’re not even sure they really want? Dress it up.

Remodeling Marketing

The best way to turn web visitors into leads is to not try too hard

Business

The writing on the wall says that word-of-mouth referrals are losing their relevance

Best Price Today medallion

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Remodeling Sales

You might not think your sales methodology is “hard sell,” but consumers may see it that way

Remodeling Sales

What homeowners want to know today is why your product is worth their money. The rest is baloney.

Remodeling Sales

With more and more manufacturers promising windows that last a lifetime, window replacement contractors are often choosing to follow suit

Remodeling Marketing

What it is, how it works, and why it’s a great marketing tool for remodelers

Remodeling Sales

Why we use a specific process for working with GCs on new construction

Remodeling Sales

Lead generation is the lifeline of our business. But it’s not what it used to be.

Photo: Flickr user Henri Bergius (CC by SA 2.0)

Marketing

For home improvement contractors today, a lot hinges on review sites 

Remodeling Sales

In this short video segment, we examine the decision-making process for choosing the most suitable railing fabricator.

Remodeling Sales

Changing your lead model from outbound to inbound will make life a lot easier. But it’s all about digital

Source: Joint Center for Housing Studies

Remodeling Sales

Key factors include a healthier housing market, rising prices

Remodeling Sales

Be careful not to run afoul of federal cooling-off regulations

Remodeling Sales

Homeowners don’t expect all that much from exterior contractors. That’s your opportunity.

Online sales are heating up for some home improvement companies

Photo: Pixabay

Remodeling Sales

While a few home improvement companies look to find a way to bypass the in-home sales appointment, one—Zen Windows—already has

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