Sales — Home Improvement
Modernize survey reveals how homeowners are planning to pay for their remodeling projects
By jirsak | Adobe Stock
Being a good coach requires empathy, deep understanding of team members
Exterior projects are the most popular option heading into the winter season, but 10% of homeowners are still planning interior projects (with 17% planning both exterior and interior)
What are homeowners planning for this off-season and how can remodelers capitalize on it?
How a salesman became an inventor who became a business owner that ended up on Shark Tank (and not by application but by request)
After long deliberations, NKBA and NAHB have decided that Design & Construction Week 2021 will be an all-virtual event.
The new online platform will allow home improvement pros to connect with peers through a customized experience.
Four industry leaders share strategies for effective, profitable leads across multiple platforms
Texting homeowners is an invaluable tool when used correctly. Here are tips for doing it right.
Expert in remodeling sales Angie Buchinger recounts how she found her top inside sales rep
BJ Werzyn, whose company operates in several states, explains how he was able to protect his business in the early days of COVID-19 in the US, and how his executives are using Facebook to stay engaged with worried employees
Homeshows are exhausting, exciting chances to capture leads, and seal deals—but only if you survive. Follow these tips for making the most of the opportunity.
Mary Walter, a local radio on-air personality (center) visits the Thompson Creek factory.
Radio is a great way to reach an older demographic. Here’s what you need to know.
Seven remodelers share how they instill trust in doubting homeowners about their services.
But which is recommended more by Realtors?
Homeowners are choosing longevity over price when they replace their roofs with steel, aluminum, or copper tiles and panels
Focusing too much on persuasion can lead you to miss telltale signs that a prospect is not right for your business.
When it comes to remodeling, which tactic is more effective?
How joining an association became a central part our lead gen strategy (especially for our handyman services)
An affordable, targeted marketing campaign in minutes
The intracies of deck building often elude homeowners. As the contractor, It's up to you to get them up to speed.
3 tips to provide purpose, create a supportive environment, and find new ways to make work more fun
Focus on building up your labor pool in between projects to ensure you have an adequately sized, well-trained team when the time comes.
No matter the size, every roofing project has its own unique intricacies. Here’s how to handle them with ease.