Marketing
Marketing
How to Get More Leads with a Stronger Remodeling Brand
Discover how to build a strong brand for your construction company, and learn key strategies to differentiate and attract better leads
Marketing
4 AI Tools for the Content Creating Contractor
Let artificial intelligence do the work
Thought Leadership
Building A Small Projects Division from the Ground Up
Through hard work and careful strategy, Harth Home Services has seen big growth
Profile
Helping Remodelers 'Get Their House In Order'
From remodeler to NARI executive to industry consultant, Diane Welhouse uses her expertise to help business owners
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Go Ahead Remodelers, Build Your Social Media Presence
Many remodeling companies connect with homeowners via social platforms, but that presence needs to be consistent to have any real impact
Read About Us on Yelp, or ...
The new marketing isn’t simple, and it constantly changes. Can you opt out of it? Not really, if you want to be in business for the long term.
5 keys to being a good salesman by Jerry Jones
In 2008 the Dallas Cowboys were the featured team on HBO’s Hard Knocks. Hard Knocks is the reality documentary series that takes you behind the…
Marketing: Leverage What's Working
Make sure you know where most of your leads come from, then find ways to use other marketing channels to reinforce that prime source
How Many Leads Are Enough?
The number of leads you need depends on how well prospects are screened, how many sales you close, the average size of those sales, and your revenue target
10 Common Mistakes Small-Business Owners Make on Social Media
Social media is only powerful with an effective strategy behind it
Who’s No.1? Why Your Place in Organic Search Results Matters
A recent book makes the point that if your business isn’t on the first page of Google's organic search results, it doesn’t exist—for anyone online, at least (which is pretty much everyone)
