Keys for 2012 success in remodeling

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16 industry leaders share their thoughts on the challenges and opportunities for 2012

January 18, 2012

Jake Zahnow, President

Window Pro, Cleveland

2011 PR 40 Under 40

Top opportunity

“The opportunity for business owners in our industry is to right size the business to deal with the market as it is — and not as it was.”

Top challenge

“New opportunity generation will remain the industry’s top challenge in 2012.”

Key to 2012 success

“We need to be successful lead generators. If we are not successful in this area, nothing else will matter.”

Peter Feinmann, President

Feinmann, Inc., Lexington, Mass.

2011 Boston Market Leader

Top Opportunity

Developing the company’s handyman division and finding further ways to diversify.

Top challenge

Trying to grow the design/build division and creating energy in the company after four years of a tough economy.

Key to 2012 success

Higher gross margins and getting within 2 to 3 percent of revenue goals

Stephen Klein, CEO

Anthony Home Improvements, Elkins Park, Pa.

2011 PR Remodeler of the Year

Top opportunity

Growing the company’s new 1 Call Bath Solutions aging-in-place division and building the National Association of Professionally

Accredited Contractors to raise the professionalism of the industry

Top challenge

Generating cost-effective leads and managing the rising costs of doing business including volatile gas prices and increased health care costs.

Key to 2012 Success

“We have to make sure that everyone knows their role and try to remain flexible in case we’re hit with external factors beyond out control.”


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