Episode 3: Liysa Callsen
Joining us today is Liysa Callsen, the chief communications officer for CJC Carpentry in Manitowoc, Wisconsin. Liysa and I met last year, when I was writing a profile of CJC Carpentry, the custom carpentry business that Liysa and her husband Carl own and operate together in Wisconsin.
I’ve been lucky enough to keep in touch with Liysa since then, and I’m very excited to give our listeners a glimpse into the life of an improv loving, marketing-minded, sign language interpreter who one day found her way into the trades. (Liysa's local women's networking group can be found at www.facebook.com/womenwhiskeywine/.)
All episodes of Women at WIRC can be found on our website, and on iTunes, Apple Music, or wherever else you get your pods.
This episode was written and produced by Kaitlin Schuler, with editing by Erika Taylor.
Add new comment
Related Stories
How to Train for and Run Effective Design-Build Meetings
On this episode of Women at WIRC, Morgan Thomas of LEFF Design Build shares how to maximize your time by creating a culture around effective, collaborative meetings
10 Remodeling Sales Techniques for 2024
Mark Richardson explains the benefits of visual selling, strategic questioning, intentional messaging, and more on this episode of Remodeling Mastery
This Contractor Gained 100,000+ Followers in One Year—Here's How
Stephanie Dailey followed one social media philosophy to hit influencer status on Instagram
Sell Better by Understanding Today's Consumer Better
Industry advisor Mark Richardson outlines what you need to know about today's remodeling consumers in order to sell, market, and run your business better—all on this episode of Remodeling Mastery
Why Adam Carolla Chose Comedy Over Carpentry
On this special episode of Rock Stars of Remodeling, comedian Adam Carolla shares his construction background and how he moved into the entertainment industry
Why A Successful Custom Remodeler Started a One-Day Bath Business
On this episode of Rock Stars of Remodeling, Showcase Remodels Owner Sam DeMaio shares why he decided to add a one-day bath business and offers tips on how contractors can accumulate wealth
Selling Your Company's Unique Story
On this episode of Women at WIRC, Vice President Stephanie Dailey shares how the contractor shares its story to gain clients through its website, community involvement, social media, and more
How Contractors Can Determine Lead Value
On this episode of Rock Stars of Remodeling, Builder Prime Founder and CEO Jonathan Weinberg reveals how contractors can effectively determine the value of each lead to their business, and why they must do so
How This Remodeler Revamped Their Pre-Construction Process
Bridget Bacon of Red House Design Build outlines how she helped transform the pre-construction process for improved finances and morale
3 Keys to Successful Team Management
On this episode of Women at WIRC, hear Laura Burnes delve into her approach to leadership and project management, in addition to sharing insights into Adams + Beasley Associates' winning culture.