On this episode of Women at WIRC, Lena McNally of HIVEX Basement Finishing Co. shares her perspective of her family company's ownership transition and how she made the company her own.
Changes include going from an all-encompassing home improvement company to a specialty basement contractor—a result of recognizing an opportunity gap in her market. The outcome has benefitted the company's revenue, project time, and customer satisfaction.
McNally also shares what elements of the transition were most beneficial to her success.
Add new comment
Related Stories
How to Train for and Run Effective Design-Build Meetings
On this episode of Women at WIRC, Morgan Thomas of LEFF Design Build shares how to maximize your time by creating a culture around effective, collaborative meetings
10 Remodeling Sales Techniques for 2024
Mark Richardson explains the benefits of visual selling, strategic questioning, intentional messaging, and more on this episode of Remodeling Mastery
This Contractor Gained 100,000+ Followers in One Year—Here's How
Stephanie Dailey followed one social media philosophy to hit influencer status on Instagram
Sell Better by Understanding Today's Consumer Better
Industry advisor Mark Richardson outlines what you need to know about today's remodeling consumers in order to sell, market, and run your business better—all on this episode of Remodeling Mastery
Why Adam Carolla Chose Comedy Over Carpentry
On this special episode of Rock Stars of Remodeling, comedian Adam Carolla shares his construction background and how he moved into the entertainment industry
Why A Successful Custom Remodeler Started a One-Day Bath Business
On this episode of Rock Stars of Remodeling, Showcase Remodels Owner Sam DeMaio shares why he decided to add a one-day bath business and offers tips on how contractors can accumulate wealth
Selling Your Company's Unique Story
On this episode of Women at WIRC, Vice President Stephanie Dailey shares how the contractor shares its story to gain clients through its website, community involvement, social media, and more
How Contractors Can Determine Lead Value
On this episode of Rock Stars of Remodeling, Builder Prime Founder and CEO Jonathan Weinberg reveals how contractors can effectively determine the value of each lead to their business, and why they must do so
How This Remodeler Revamped Their Pre-Construction Process
Bridget Bacon of Red House Design Build outlines how she helped transform the pre-construction process for improved finances and morale
3 Keys to Successful Team Management
On this episode of Women at WIRC, hear Laura Burnes delve into her approach to leadership and project management, in addition to sharing insights into Adams + Beasley Associates' winning culture.